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Home > client stories >Dharishah Ayurveda

Building Trust and Revenue for Dharishah Ayurveda with Scalable Facebook Ads

The Challenge: Elevate a performance marketing campaign for Dharishah Ayurveda, a high-risk product line in the Ayurveda sector, while prioritizing customer trust and sustainable growth.

The Client: Dharishah Ayurveda, led by CEO Naman Dhamija

The Solution: Viral Groww’s data-driven, trust-focused approach:

Phase 1: Laying the Foundation (Jan-Mar 2022):

  1. Deep product and brand immersion with Naman’s guidance.
  2. Initial ad spend of 3 lakhs with a focus on understanding customer behavior and optimizing campaigns.
  3. Achieved 8 lakhs in sales, demonstrating positive ROAS and laying the groundwork for scaling.

Phase 2: Steady Growth (Apr-Jun 2022):

  1. Gradual increase in ad spend to 4 lakhs.
  2. Refined targeting and creative strategies to build trust and brand affinity.
  3. Generated strong sales growth and maintained consistent 2.5x ROAS for top products.

Phase 3: Scaling Success (Jul-Dec 2022):

  1. Increased ad spend to 9.5 lakhs by year-end.
  2. Continuously optimized campaigns based on data and consumer feedback.
  3. Delivered consistent 2.5x+ revenue for the brand, exceeding initial performance.
  4. Ongoing Partnership: Continuously learning, experimenting, and pushing new boundaries together.


Key Results:

  1. Consistent 2.5x+ ROAS achieved and maintained.
  2. Strong brand trust built through targeted messaging and customer-centric approach.
  3. Collaborative learning environment led to deeper understanding of the high-risk Ayurveda market.


Why it Matters:


Dharishah Ayurveda’s story showcases the power of a trust-based, data-driven, and collaborative approach to Facebook Ads, especially for sensitive product categories. Viral Groww’s commitment to understanding the client’s business, prioritizing long-term sustainability, and providing a learning environment for both parties proved instrumental in achieving consistent, impressive results.

Ready to build trust and scale your brand’s success with Facebook Ads?

Contact us today and discover how our expertise can help you achieve remarkable results, just like Dharishah Ayurveda.


*Data as of 29th Dec 2023

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